This study explores the position of gastronomic tourism as a strategic tourism development factor in Uzbekistan. It discusses the application of tourism industry resource potential, such as public catering services, and its impact on economic growth. The research indicates how an increase in cultural awareness and purchasing power of the population, coupled with a growing number of foreign tourists, has created favorable conditions for the development of gastronomic tourism. Utilizing qualitative and quantitative research like sociological surveys and economic analysis, the study concludes that food culture traditions, human capital, and new technology are key drivers of competitiveness in the tourism business. Restaurant businesses are increasingly inclined to be both service enterprises and cultural ambassadors, thereby enhancing the destination's reputation. The study concludes that with focused investment and innovative development, Uzbekistan can become one of the globe's leading gastronomic tourism centers along the Silk Road.

This article analyzes the role of the cluster approach in improving the efficiency of tourism services, its economic mechanisms, and potential for practical application. The practical component of the study examines the tourist areas of Samarkand from a geographical and cluster perspective, determining the spatial structure of the historical, transport, scientific and cultural, modern recreational, and airport clusters established in the city. A cartographic analysis demonstrates the mutual integration of the main centers of tourist flows and the infrastructure that serves them. Suggestions are also provided regarding the impact of the tourism cluster system on economic efficiency and ways to strengthen mutually beneficial cooperation between industry participants through organizational and economic mechanisms

In the overlapping context of local culture and the digital economy, combining career assessment tools with the logic of e-commerce platforms is becoming an important direction for improving career guidance and person–job matching services. This paper adopts a design science research approach and takes a WeChat mini-program–based intelligent career assessment e-commerce platform as its artefact. It proposes a three-stage practice framework moving from demand scenarios to system architecture and then to prototype validation. First, based on interviews and field observation, platform demand is structured into three representative scenarios educational progression, career adjustment, and institutional projects and corresponding assessment products and service bundles are designed. Second, following the idea of “assessment system + order system + channel system”, a minimal yet complete platform prototype is implemented that integrates online assessment, automatic report generation, QR-code key activation, institutional back-end management, and basic channel analytics. Third, using small-sample pilot data (each project with fewer than 80 participants) from two schools and one career-education institution, the study calculates key indicators such as activation rate, completion rate, paid conversion rate, and self-reported decision clarity, and briefly illustrates how the platform is used in typical situations. Results suggest that the proposed platform design is technically feasible and operationally valuable for improving user self-understanding, service delivery efficiency, and channel conversion, while also revealing room for improvement in report expression, user journey design, and stakeholder incentives. The contribution of this study lies mainly in offering an actionable, mid-level pathway from local career assessment models to a workable minimum viable product, and in providing a structured blueprint for institutions planning similar platforms.

The article scientifically analyzes the multiplicative effect of ecotourism development in the process of diversification of tourist services, based on the fact that the multiplicative effect of ecotourism can be applied as one of the priority areas of diversification of tourist services.

This study studies the methodological foundations of development of services provided in museums and cultural heritage sites and their integration with the tourism sector. The main focus is on the effective use of cultural sites in tourism, improving the quality of services, introducing innovative approaches and studying foreign experiences. As a result of the study, the importance of tourism infrastructure, marketing strategies, digital technologies and local community participation was identified. The conclusions and proposals develop recommendations for harmonizing the activities of museums and cultural heritage sites with tourism in the conditions of Uzbekistan.

This article highlights and studies the role and importance of tourist and recreational zones in the field of tourism and service provision. In order to study the selected topic in more depth, we will consider the services sector in the gross domestic product of our country. The conclusions and proposals of the article present the prospects and proposals for tourist and recreational zones.

Uzbekistan has immense potential for tourism development with its rich cultural heritage and strategic location on the Silk Road. However, financial constraints have hindered the sector’s full growth. This paper examines the impact of innovative financial instruments, including public-private partnerships (PPPs), green bonds, tourism investment funds, and crowdfunding platforms, on the development of Uzbekistan’s tourism industry. The study highlights the role of these instruments in fostering infrastructure development, increasing private sector participation, and enhancing sustainability.