In the context of various economic crises occurring in the global economy, including the Covid-19 pandemic, the international community gives priority to systemic measures aimed at increasing the financial literacy of the population. According to the results of studies conducted by experts from international organizations, “it was revealed that the majority of the world’s population, including countries belonging to the G20 group, does not have sufficient knowledge about basic financial products and an understanding of the risks associated with them.” these products." Also, “56.8 percent of the population of the member countries of the Organization for Economic Cooperation and Development scored the minimum score in surveys conducted to determine the level of financial literacy.” According to international experts, today, increasing the level of financial literacy of the population is the most important condition for ensuring social economic well-being of the country and achieving sustainable economic growth.