TURIZM XIZMATLARINI RIVOJLANISHDA GENERATIV SUN’IY INTELEKTNING AHAMIYATI

Authors

  • O‘zbekiston xalqaro islomshunoslik akademiyasi
  • O‘zbekiston xalqaro islomshunoslik akademiyasi

DOI:

https://doi.org/10.60078/2026-vol1-iss1-pp398-404

Abstract

This article analyzes the significance of generative artificial intelligence 
technologies in the development of tourism services. Systems based on generative artificial 
intelligence are emerging as important tools for providing personalized services to tourists, 
creating virtual guides, automating customer service, and improving marketing strategies. In 
addition, the article highlights the role of artificial intelligence in enhancing service quality, 
efficiency, and competitiveness within the tourism industry. 

References

1. Zeqiri, A.; Dahmani, M.; Youssef, A.B. Digitalization of the tourism industry: What are the impacts of the new wave of technologies. Balk. Econ. Rev. 2020, 2, 63–82.

2. Ali, F.; Yasar, B.; Ali, L.; Dogan, S. Antecedents and consequences of travelers’ trust towards personalized travel recommendations offered by ChatGPT. Int. J. Hosp. Manag. 2023, 114, 103588.

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How to Cite

TURIZM XIZMATLARINI RIVOJLANISHDA GENERATIV SUN’IY INTELEKTNING AHAMIYATI. (2026). Editions, 1(1), 398-404. https://doi.org/10.60078/2026-vol1-iss1-pp398-404

Issue

Vol. 1 No. 1 : The Materials of the First Annual International Scientific and Practical conference on the theme “RELEVANT ISSUES AND MODERN TRENDS IN THE DEVELOPMENT OF GLOBAL AND NATIONAL TOURISM”

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Articles

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This work is licensed under a Creative Commons Attribution 4.0 International License.