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FACTORS FOR INCREASING THE EFFECTIVENESS OF INNOVATIVE MANAGEMENT IN THE SERVICES MARKET
Azizbek Ergashev

This article analyzes the factors that enhance the economic efficiency of innovative management in the service market. It highlights the impact of modern management technologies, digital transformation, artificial intelligence, and CRM systems on the service sector. The main focus is on improving service quality, responding promptly to customer needs, and strengthening competitiveness through innovative approaches. The article also explores international experiences and practical challenges in Uzbekistan, identifying key internal and external factors that contribute to effective innovative management. The conclusion provides practical recommendations for further improving management practices in the service industry.

05/11/2025
  • PDF (Uzbek)
954-962 38 53
ECONOMIC EFFECTIVENESS AND METHODOLOGICAL IMPROVEMENT OF STABILITY RATING WITHIN THE FRAMEWORK OF DIGITAL FISCAL GOVERNANCE
Zafarbek Abdullayev

This article analyzes the “Business Entity Stability Rating” system implemented in Uzbekistan as part of efforts to enhance digital fiscal governance. The evaluation process is based on automated algorithms that assess legal entities through indicators such as tax discipline, financial transparency, documentation accuracy, and social responsibility. The study examines the correlation between rating indicators and actual economic performance, highlights sectoral and regional disparities, and explores methodological differences with the “CRM-NEW” monitoring system. Using the Kruskal–Wallis H test, a statistically significant relationship is identified between rating categories and tax risk levels, supporting the reliability of the assessment framework. The paper concludes with conceptual and practical recommendations for improving the rating mechanism.

04/19/2025
  • PDF (Uzbek)
645-656 80 51
ANALYZING CUSTOMER NEEDS AND IMPROVING BANK SERVICES THROUGH SEGMENTATION
Yulduz Shamsiyeva

This article discusses the issue of limited ability to offer personalized services to clients in commercial banks of Uzbekistan due to insufficient analysis of their needs, financial status, and behavior. Banks offer standard services to clients, while personalized services are less widespread, which hinders customer attraction. The CRM system has not been fully implemented, and bank employees' skills in digital services are insufficient. The customer segmentation process is an effective tool for solving these problems and helps provide personalized services to clients. Segmentation helps banks improve services, increase competitiveness, and establish long-term relationships with clients.

07/08/2025
  • PDF (Uzbek)
948-958 70 20
ASSESSMENT OF THE ECONOMIC EFFICIENCY OF IMPLEMENTING DIGITAL INFORMATION SYSTEMS IN THE HOSPITALITY SECTOR
Shakhnoza Toshpulatova

The article analyzes the economic efficiency of implementing digital information systems in the hotel industry. The possibilities of improving service quality and reducing costs through the use of modern technologies are considered. The problems and proposals for implementing these systems in Uzbekistan are also identified.

07/25/2025
  • PDF (Uzbek)
165-168 47 15
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