DIRECTIONS AND PROSPECTS FOR THE INTRODUCTION OF DIGITAL TECHNOLOGIES IN BUKHARA SHRINE SITES
DOI:
https://doi.org/10.60078/2992-877X-2025-vol3-iss6-pp45-53Abstract
This article is dedicated to exploring the prospects of implementing digital technologies to develop pilgrimage sites in the Bukhara region. The use of modern digital technologies is essential for enhancing the region's tourism potential, preserving cultural heritage, and improving service quality for tourists. The article analyzes the positive outcomes and prospects of digitizing pilgrimage sites, mobile applications, virtual tours, and digital marketing. It also discusses the opportunities and potential risks associated with this process.
Keywords:
Bukhara pilgrimage sites digital technologies tourism mobile applications virtual tours digital marketing cultural heritage tourists preservation of sitesReferences
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