THE CLASSIFICATION OF USING OF DIGITAL MARKETING METAVERSE IN GARMENT AND KNITTING ENTERPRISES

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DOI:

https://doi.org/10.60078/2992-877X-2026-vol4-iss5-pp20-25

Abstract

The current article concentrates on the features of digital marketing technologies, digital marketing metaverse as well as it examines theoretical notions of digital marketing technologies, digital marketing metaverse use in garment, knitting, textile enterprises, At the same time, it studies the elements of digital marketing technologies, specifically metaverse used in garment, knitting and textile enterprises and the use of digital marketing metaverse in fashion field.

Keywords:

digital marketing metaverse garment textile virtual reality augmented reality fashion

References

Chanda, D. (2026). Virtual Fashion Store Metaverse Development. Available at: https://ideausher.com/blog/virtual-fashion-store-metaverse-development/.

Diak, V., & Diak, A. (2025). Smart textile as advanced human digital interface in metaverse. The Design Journal, 28(3), 386–412. https://doi.org/10.1080/14606925.2025.2452084.

Fakhry N., & Nasr, M. (2023). Metaverse and Brand Experience in Fashion Digital Marketing. International Design Journal. 13. 331-344. 10.21608/idj.2023.296273.

Growth Market Reports (2026). Metaverse Fashion Market Research Report 2033. Available at: https://growthmarketreports.com/report/metaverse-fashion-market.

Mogaji, E., Dwivedi, Y. K., & Raman, R. (2023). Fashion marketing in the metaverse. Journal of Global Fashion Marketing, 1-16. https://doi.org/10.1080/20932685.2023.2249483.

Nalbant, K. G., & Aydın, S. (2023). Development and Transformation in Digital Marketing and Branding with Artificial Intelligence and Digital Technologies Dynamics in the Metaverse Universe. Journal of Metaverse, 3(1), 9-18. https://doi.org/10.57019/jmv.1148015.

Sharma, A., & Bansal, A. (2023). Digital Marketing in the Metaverse: Beginning of a New Era in Product Promotion. 10.4018/978-1-6684-8150-9.ch012.pp.163-175.

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How to Cite

Aliev , A. (2026). THE CLASSIFICATION OF USING OF DIGITAL MARKETING METAVERSE IN GARMENT AND KNITTING ENTERPRISES . Economic Development and Analysis, 4(5), 20-25. https://doi.org/10.60078/2992-877X-2026-vol4-iss5-pp20-25

Issue

Vol. 4 No. 5 : Economic Development and Analysis

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Articles

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This work is licensed under a Creative Commons Attribution 4.0 International License.