ТИКУВ-ТРИКОТАЖ ВА КИЙИМ ИШЛАБ ЧИҚАРУВЧИ КОРХОНАЛАРНИ РИВОВОЖЛАНТИРИШДА РАҚАМЛИ МАРКЕТИНГ МЕТАОЛМИНИНГ РОЛИ

Mualliflar

DOI:

https://doi.org/10.60078/2992-877X-2025-vol3-iss9-pp354-360

Annotasiya

Ушбу мақолада рақамли маркетинг метаоламининг асосий ҳусусиятларини, шунингдек, унинг концептуал таркибий қисмлари кўриб чиқилади. Бундан ташқари, унда кийим-кечак ва мода саноатида энг кўп қўлланиладиган рақамли маркетинг метаоламининг элементларига эътибор қаратилади.

Kalit so‘zlar:

digital marketing metaverse metaverse garment digital fashion

Bibliografik manbalar

Ali, S.A. & Khan, R. (2023). Metaverse Marketing vs Digital Marketing. Volume 8. 385-388. 10.5281/zenodo.7564322.

DeuSens (2025). Metaverse and Digital Fashion in the Fashion Industry, retrieved from: https://deusens.com/en/blog/metaverse-digital-fashion-industry.

Fairfield Market Research (2024). Metaverse Market. Global Metaverse Industry Analysis, Size, Share, Growth, Trends, and Forecast 2023-2030 - (By Component Coverage, By Technology Coverage, By Application Coverage, By Industry Vertical Coverage, By Geographic Coverage and By Company) retrieved from: https://www.fairfieldmarketresearch.com/report/metaverse-market.

Hennig-Thurau, T., & Ognibeni, B. (2022). Metaverse Marketing. NIM Marketing Intelligence Review, 14(2), 43-47. https://doi.org/10.2478/nimmir-2022-0016.

Hussain, M., et al. (2024). The Metaverse Marketing Revolution: How Virtual Worlds Are Redefining Digital Advertising and Paving the Way for Corporate Success. 10.4018/979-8-3693-2165-2.ch020.

Hussain, S & Farea, M.M. (2022). Impact Of Metaverse Ecosystem on Digital Marketing. 17. 65-71.

Mystakidis, S. (2022). Metaverse. Encyclopedia, 2(1), 486-497. https://doi.org/10.3390/encyclopedia2010031.

Nalbant, K., Aydın, S., Eryılmaz, B. (2022). Metaverse Interaction on Digital Marketing and Branding.

Titans, S. (2023) Metaverse Influencer Marketing: A New Frontier. Linkedin, retrieved from: https://www.linkedin.com/pulse/metaverse-influencer-marketing-new-frontier-sagetitans#:~:text=Immersive%20Brand%20Experiences%3A%20In%20the,their%20audience’s%20entire%20brand%20experience.

Yuklashlar

Nashr qilingan

Qanday qilib iqtibos keltirish kerak

Алиев , А. (2025). ТИКУВ-ТРИКОТАЖ ВА КИЙИМ ИШЛАБ ЧИҚАРУВЧИ КОРХОНАЛАРНИ РИВОВОЖЛАНТИРИШДА РАҚАМЛИ МАРКЕТИНГ МЕТАОЛМИНИНГ РОЛИ. Iqtisodiy Taraqqiyot Va Tahlil, 3(9), 354-360. https://doi.org/10.60078/2992-877X-2025-vol3-iss9-pp354-360