NEW FACTORS, OPPORTUNITIES, AND TRENDS IN THE DEVELOPMENT OF THE GLOBAL TOURISM MARKET
DOI:
https://doi.org/10.60078/2026-vol1-iss1-pp40-45Annotasiya
Ushbu maqolada 2026-yilga kelib global turizm industriyasida yuz berayotgan
asosiy transformatsion jarayonlar tahlil qilinadi. Unda raqamli texnologiyalar, sun’iy intellekt,
iste’molchilar xulq-atvorining o‘zgarishi va tajribaga yo‘naltirilgan (taassurotlar) turizmning jadal
rivojlanishi bosh harakatlantiruvchi omillar sifatida ko‘rsatib o‘tilgan. Bundan tashqari,
tadqiqotda barqarorlik, innovatsion turizm, giper-personallashtirish va “bleisure” (ishbilarmonlik
va hordiq sayohatlarining uyg‘unlashuvi) trendining turizm sanoatiga ta’siri ilmiy nuqtayi
nazardan ko‘rib chiqiladi. Natijada, zamonaviy turizm texnologik taraqqiyot va inson
ehtiyojlarining integratsiyalashuvi orqali rivojlanib borayotgani asoslab berilgan.
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