STRATEGY FOR THE DEVELOPMENT OF A CREATIVE ECONOMY IN UZBEKISTAN
DOI:
https://doi.org/10.60078/3060-4842-2025-vol2-iss3-pp737-745Abstract
In this work, the role and significance of the creative economy in modern socio-economic processes are analyzed. It substantiates the role of creative fields - such as art, design, advertising, information technologies - in diversifying the country's economy and creating new jobs. The author put forward innovative strategic approaches suitable for the conditions of Uzbekistan. In particular, measures such as the creation of creative clusters and hubs, the expansion of public-private partnerships, support for digital platforms and startup ecosystems, and the introduction of special educational programs for creative industries are recommended.
Keywords:
creativity creative economy artificial intelligence rectangular watermelon tourism startup innovation cashing content diversification economy digitalization concept advertising IT ICTReferences
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