The article examines strategic approaches to sustainable agricultural development in conditions of water resource scarcity. The main focus is on adapting the agro-industrial complex of the region through the implementation of innovative technologies, optimization of water resource use, and the development of institutional support. An analysis of the current state of agricultural production has been conducted, development scenarios have been proposed, and recommendations for ensuring sustainable growth have been provided. The presented results can be used to develop regional strategies and practical solutions in the agro-industrial sector