Diversification of the structure of the economy in Uzbekistan and its competitiveness, consistent introduction of market mechanisms to all sectors of the economy, reduction of poverty and increase the well-being of the population,rapid development of the digital economy, transformation of state companies, ensuring sustainable economic growth by reducing the participation of the state in the economy constitute the priorities of economic reforms currently being carried out. Within the framework of these economic reforms, the definition of urgent tasks for “formation of a free competitive environment in the commodity and financial markets”, “popularization of the life insurance network and personal insurance among the population, their large-scale promotion and development of new types of life and personal insurance” is a theoretical analysis of insurance activities in the country- it indicates the need to carry out research work on improving the methodological and practical basis, increasing the level of salinity and quality of insurance services in the structure of financial services.